After the successful first edition, the Dutch Design in China Yearbook 2012 will be launched this spring! The Dutch Design in China Yearbook 2012 presents top design companies from the Netherlands that are active in China within the disciplines of design, fashion and architecture.
The book gives a unique overview of the Dutch creative industry firms currently based in China and their latest realized projects. It provides a snapshot of Dutch Design in China, promoting Dutch Design in a global context.
THE 2012 EDITION
MORE PROJECT FOCUSED
Larger-size project and image presentation for participants
One central contact information in the book including website address
OPTIONAL FEATURE PRESENTATION
In-depth feature project presentation
Editorial content with interview articles about current design themes and trends in the world and China
ACTIVE UPDATE AND PROMOTION
Website with more news and updates on focused content
Official publication and distribution channels via FRAME MARK China network with ISBN number
Event promotion occasions at key creative industry events in China, such as Dutch Week Shanghai, 100% Design, Beijing Design Week and SH Creative Industry Week.
SNS promotion and other digital communications (Weibo/ Twitter/ Facebook/ Newsletter)
In the first edition, 40 companies were featured with each of them having a 2-page exposure with text and images. More project introductions, essays and other related articles will be presented in this year’s yearbook.
Along with the book is this online version which includes a searchable directory, providing full contact information of the featured companies and related Dutch creative industry in China. Regularly updated, the website keeps good track of each company’s news and latest industry trends in China.
Targetted at Chinese government, clients, business organisations and related industry professionals, the yearbook will be distributed amongst a carefully-selected Chinese and Dutch partner network in China.
Launch of the second edition of Dutch Design in China Yearbook is expected in April this year. The book launch in China and the Netherlands will be accompanied by media campaign in both countries.
Contact person: Mrs. Lei Li
Telephone: +86 21 6075 1010
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